Meet our Director

Jason Hughes


Jason is the founder of Blue Heat Basketball and the Blue Heat Basketball Academy.  He currently serves as the Director of Basketball Operations for the Academy.  Jason has run and coached Blue Heat for 10 years and has also worked with numerous players, grade school to high school, on an individual basis.

Outside of Blue Heat, Jason is currently going into his 6th year as Head Coach of The Bolles Boys Varsity Basketball Team. His Bolles teams have a combined record of 97-43 over the past 5 years with 2 District titles, 4 straight playoff appearances, and one Elite Eight. For the 2020-2021 season Jason was named as the Coach of the Year for 4A in the state of Florida by FABC.

As a player, Jason played competitive basketball for 20+ years. He is a local product of The Bolles School where he earned multiple All-City designations. Jason was also part of an AAU travel team, Jacksonville Eagles, that won multiple state titles as well as one National Title.  The Eagles were ranked in the top 20 in the nation from 1990-1993. Jason was rated by the Metro Index as one of the Top 30 players in the state of Florida for the class of 1994.  His playing career continued at the University of North Carolina at Greensboro.

Jason resides in the Ponte Vedra area with his wife, Emilee, and three children, Jackson, Anna, and Haley Hughes.

Camp Details

Holiday Hoops Basketball Camp!

The Sports Edge Basketball Camp will be directed by Bolles Head Varsity Basketball Coach, Jason Hughes.  This camp will focus on the overall development of skills and fundamentals with station work, followed by individual and team contests throughout the week. 

We will have 1-on-1, 3-on-3, and 5-on-5 tournaments with championships culminating during the final day of camp.  Contests will include hotshot, FT, 3 pt, and many more.  Awards will be given on the final day at the awards ceremony. 

Camp Dates:

Monday - Wednesday

12/20 - 12/22

Monday - Thursday

12/27 - 12/30


Indoor Location:

8457 Western Way

Jacksonville, FL 32256

Camp Hours:

Camps are 9 am – 2 pm.


Camp Cost: 

3 Day Camp

$150 or $50 Per Day

4 Day Camp

$189 or $50 Per Day



Rising 1st through Rising 7th Graders


What to Wear: 

Athletic shorts, a t-shirt, and athletic shoes 


Additional Info:

Campers will need to bring their own lunch or they can purchase lunch in advance at the front desk each morning during check-in for $7 and Free Camp T-Shirt.


$7 each day- must be purchased at morning check-in:

Monday- Jimmy John’s (ham or turkey sandwich, chips & drink)
Tuesday- Center Court Cafe (nuggets, chips & drink)
Wednesday- Pizza (cheese or pepperoni pizza & drink)
Thursday- Center Court Cafe (corn dog, chips & drink)
Friday- Chic-fil-a (sandwich, chips, cookie & drink)